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Built on Belief

In his #1 bestseller Built on Belief, author and leadership
advisor Matt Marcotte offers a powerful reminder that people-not products-are a brand's secret sauce.

AVAILABLE NOW
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Cultures of Commitment

This time-tested narrative shows what happens when leaders and teams turn belief into a competitive advantage. Belief fuels commitment-and commitment beats compliance every time.

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Reading Built on Belief felt like sitting in one of Matt’s team meetings - where the conversation always starts with purpose, ends in action, and somehow expands your understanding of purposeful leadership.This book captures that rare gift. It’s practical, powerful, and full of lived wisdom.​​​​​​​​​​​​​​​​

Brigitte Kleine, CEO Khaite

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Matt Marcotte

Matt Marcotte is the founder of M2 Collaborative, a leadership coaching and brand strategy consultancy. He has spent more than three decades in the C-suite building, scaling, reinventing, and leading some of the most valuable brands in the world

Past Appearances

Speaker

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Why the Store Experience Has Never Been More Important

In an age of increased digital immersion and a growing percentage of the population suffering from loneliness, the need to connect with other humans in the real world is more important than ever.

Speaker

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How Tory Burch builds passionate customers

At Shop.org's Annual Summit in Chicago, Tory Burch SVP of Global Retail Matt Marcotte explains how the brand's "Client Book" helps to blend digital and traditional retail while making customers feel valued along the way.

Podcast

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Retail, Leadership and Unlocking Human Potential with Matt Marcotte

Matt Marcotte is the founder and principal at M2 Collaborative, an executive leadership and high-performance consultancy.

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What Fuels Successful Brands? Belief.

Start Building on Belief

This is more than a book, it’s a movement. Join Matt Marcotte’s community of leaders and changemakers who are shaping the future. Order now and subscribe for exclusive updates.

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